P42

With P42, we test the feasibility of bringing customization to Braemar without sacrificing the exhibition case back.

The crown of the watch is traditionally reserved for the brand logo, as back in the days, different brands shared a few common watch case manufacturers. Therefore, those who made their own cases would try to include their branding on different parts of the case. The crown was an obvious "branding real estate".

For our Braemar, the case, crystal, movement, dial... All feature recognizable unique designs from us. The whole watch is a story, and we believe the story should include those who chose to support us and own this piece of history.

Therefore, let's include your branding as well.

P42 is the 1st EONIQ Signature watch with crown customization. Customizing this small piece is a huge technical challenge; we expect quite a bit of hurdles before we can launch this feature.